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When You’re Innovating, Resist Looking for Solutions - HBR

Here is an interesting blog entry from Harvard Business Review: When You're Innovating, Resist Looking for Solutions.  I have often found this to be true in most any aspect of life.  Taking time to properly analyze the situation will almost always lead to a better solution.  An example can be as simple as asking the customer what they are looking to accomplish vs. what are the looking to buy.  Often times what the customer perceived they wanted is significantly different from what they need.



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